EasyDroid is a launcher app that acts as a friendly intermediary between older, first-time Android users and their devices. It strips the interface of overwhelming options, improves visual accessibility, streamlines the navigation, and guides users through a step-by-step process to find and install new apps.
One in three seniors age 65 or older owns a smartphone, and this figure is growing 25% year over year. Yet, 30% of these owners have never downloaded an app. Low-income seniors are even less likely than their higher-income counterparts to make use of life-enhancing technology.
The first of the baby boomers reached age 65 just three years ago, and as the largest generation in US history, there is a growing demand for solutions that help this 76-million large audience maintain independence and enjoy their later years.
Shazad's entrepreneurial spirit has taken him to the ends of the tech world, from co-founding a successful startup backed by Y Combinator to managing core Facebook products used by millions including friending, contact importing, and recommendation ranking
Ariana is a product experience designer with a knack for storytelling. She honed her craft working on consumer and consulting projects in Beijing, Berlin, and the US, and spent time in Cambodia developing products for the rural poor. Design is also a hobby, although her after hours work involves metal, wood, paper and glue.
Christopher has over eight years experience in high-end iOS and web application development. He has developed for well-known media brands in addition to smaller artisanal projects. Several of his apps have made the top ten and top one hundred most downloaded lists. His secondary passion is documentary photography and photojournalism.
Wenting worked in UX design and front-end development for The Huffington Post Labs, and has a Masters degree from Parsons The New School for Design. She previously co-founded a start-up called cmere, an event finder and share tool, and is working on an ongoing project called "free stuff fairy" that targets New York City's waste problem.