Populace

Connecting people with community programs through Text Messages.

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Populace is a lightweight SMS communication platform used to connect people with the programs they need. Program coordinators are issued a phone number that interested participants can text. The platform allows coordinators to quickly intake participants, communicate with groups and individuals, and organize people as they move through their program funnel. Until now these tools have only been available through either opaque, expensive, or heavyweight CRMs. We’re providing small organizations with affordable, easy-to-use tools to keep them connected to their community while maintaining focus on impactful programming.

Why it Matters:

Low-income New Yorkers have no problem finding program opportunities—like skills training courses—but frequently fail to access the benefit. This is due in part to a lack of effective communication at the moment of discovery. Populace helps people connect at this critical moment, thus ensuring better outcomes.

Potential Impact:

Organizations using Populace stand to improve the chances of delivering impact to more people over a longer period of time, while spending less time communicating and more time building great programs. Individuals accessing programs through Populace gain immediate access to all the resources they need to attend and adhere to the program.

Who it helps:

  • Non-Profits seeking to increase communication with clients
  • Contract workers looking for career development
  • Youth program coordinators trying to improve attendance

News:

Populace has been acquired by Human Ventures and is has been reborn as Hi Clark

The team behind Populace:

Sam
Gimbel

Product

Sam builds products that serve. He was the first product hire at DigitalOcean, a cloud hosting provider for developers. He previously founded BrewCrate, a homebrewing startup focusing on education in the DIY space and developed an illustrated children’s book for iPad.

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Sam </br> Gimbel

Sam
Gimbel

Product

Dylan
Butman

Engineering

Dylan works as a programmer, designer, and fabricator building web based applications, experimental user interfaces, interactive data visualizations, and creative coding installations. He strives to produce experiences where technology serves to mediate alternative modes of human interaction, and believes deeply in the power of technology to facilitate personal, social, and environmental change.

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Dylan </br> Butman

Dylan
Butman

Engineering

Joel
Stillman

Design

Joel Stillman is a graphic designer developing visual and strategic direction for brands, institutions, and advocacies that positively impact communities. Working to clarify issues like NYC's welfare system, equitable food education, and the foreclosure crisis, Joel has worked closely with a range of organizations that include the Center for Urban Pedagogy, the Museum of Modern Art, Pentagram, Just Food, The Center for Architecture NY, and Project Projects.

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Joel </br> Stillman

Joel
Stillman

Design